FIELD MARKETING MANAGER VACANCY AT KIMBERLY RYAN

JOB TITLE:  FIELD MARKETING MANAGER
REPORTING TO : National Brand Manager Nigeria
LOCATION(s) : Abuja, Lagos, Benin, Port Harcourt
DIRECT REPORTS : Sports Specialists, Student Brand Managers and Sampling Team Leaders

PURPOSE OF THIS JOB
•    Implement the brand activities in the designated location as directed by Brand Manager
•    Ensure synergy between activities of the Consumer Collecting team,  and  DP team in designated location
•    Supervise activities of the Consumer Collecting team and ensure they deliver high quality results
•    Handle brand and OTJ training for Consumer team
•    Align efficiency and effectiveness and ensure processes meet Company’s standards as guided by the National Brand Manager.
•    Provide regular reports and updates on competition, market developments and agreed deliverables.


MAJOR ACTIVITIES TO ENSURE ACHIEVEMENT OF KEY RESULTS AND DELIVERABLES
1. Implements the marketing activities, as planned with the National Brand Manager; including, consumer collecting programs, sampling and sports/events activities.
2. Monitors the field implementation of agreed Trade Marketing activities with the  team of the Distribution Partner.
3. Coordinates on a daily basis the work of the sampling teams in planning and executing the yearly sampling plan. Runs weekly sampling meetings and shares feedback on performance of the sampling teams, to ensure a high quality, effective sampling. Prepares the daily/weekly/monthly reports and reviews with the Regional Manager.
4. Monitors the implementation of the Company’s supported sports and events activities by ensuring that the agreed activities, the functional & visibility material and any other required support are in place.
5. Maintains the POSM database by coordinating with distributor Sales force and merchandising team.
6. Monitors closely competitor activities and informs, then discuss with National Brand manager and Country manager pro- active response and innovative solutions.
7. Runs a weekly and monthly  marketing and sales meeting with the distribution partner’s sales force to collect market feedback, share best practice, .
8. Completes monthly Marketing & Sales reports on total area activities/issues (sampling, supported Sports/Events, POS material) and monitors spending vs. communicated agreed budget, ensuring that no overspending occurs.

KNOWLEDGE, SKILLS AND EXPERIENCE
•    Clear understanding of CONSUMER and preferable Energy Drink or Beverage Industry in an FMCG context, especially the market of the assigned country
•    Ability to work through business strategies and implement them successfully, while managing the people processes
•    Effective negotiation and interpersonal skills
•    High standard of integrity with a passion for the brand and commitment to Company’s values
•    An entrepreneurial ’can - do’ attitude facilitated by continuous learning and application of appropriate ’best practices’
•    Ability to effectively use MS Office and other functional software
•    Balanced yet strong first hand exposure to premium sales and marketing
•    Ability to focus and follow through on priorities and deliver quality results
•    A successful experience in a similar position of leadership & accountability, with strong people management skills and the ability to lead, motivate & coach teams
•    A minimum of 2 years experience in marketing & sales management in Nigeria
•    A formal education / training in marketing management will be useful
•    Fluency in spoken & written English is mandatory; a local language is a plus.
•    Must be willing and able to work in any of the four locations listed above

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